Food & Beverage — Concept design
VERDA Pasta Pavilion
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- Client
- VERDA — fictional brand
- Sector
- Food & Beverage
- Location
- Damascus International Fairgrounds (concept siting)
- Year
- 2026
- Area
- 36 m²
- Status
- Concept design
The Challenge
Give an Italian pasta brand a presence that feels authentic rather than folkloric — warm, artisanal, and premium — within a compact 36 m² footprint that still needs product display, tasting, and conversation space.
Design Concept
The warmth of the Italian kitchen translated into contemporary architecture: a flowing timber curve carries the eye from the fascia to the shelves, olive green grounds the palette, and soft cove lighting turns the product wall into the hero.
Execution
The design was developed as a fully buildable package: CNC-cut curved ribs clad in timber veneer, a monolithic olive counter with integrated lighting, and modular shelving engineered for quick stocking and dismantling.
Materials & Finishes
- Warm oak veneer & solid timber platform
- Olive-lacquered joinery
- Textured ivory plaster
- Integrated linear LED lighting
Project Gallery



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